Course 1 Lessons
Value-focused Definition of Captive Data:
Data in your ecosystem that is known or unknown and unintentionally ne being used.
Captive Dark Data
Captive data is the most straight-forward of all the types of dark data, it is typically used in most situations. Captive data is typically known, however depending on the organization and other impacting variables there are instances where this can be unknown.
Captive data flowing through online transactional processing (OLTP) systems brings in customer data on the transactional side of an enterprise and processes that data to fulfill customer and business needs. That data is then aggregated from the warehouse or data lake into online analytical processing (OLAP) systems by product, analytical or engineering teams who use it to produce generative data to develop models for decision support activities. This form of dark data primarily lurks in analytical layers, data marts, data stores and in the minds of people who have the insight and skill to derive it.